MG at the Goodwood Festival of Speed

LED-wrapped stand with immersive content and anamorphic 3D integration.

Vanta delivered the full video and control backbone for MG’s first-ever stand at Goodwood Festival of Speed. The system powered over 260m² of LED, including large-format walls and exterior wraps, running seamless content loops and perspective-based anamorphic sequences. Built for reliability in a high-profile, high-traffic environment, the solution ensured MG stood out as one of the festival’s most talked-about activations.

Kit highlight

Over 260m² of LED wrapping the stand with continuous playback
Disguise media servers running immersive loops + anamorphic content
Robust routing backbone with Lightware + Blackmagic matrices
Festival-ready Luminex network infrastructure for control + monitoring
Integrated playback + control system tailored for outdoor delivery
Seamless sync of content across multiple LED surfaces

This was MG’s first time at Goodwood, and the stand became a real festival landmark. Vanta’s system delivered perfectly across every screen — from immersive loops to 3D anamorphic content — and gave us complete confidence in front of huge crowds.

Marketing Director, MG Motor UK